You can have the best song, the best business or the best event in Las Vegas—but people need to know it exists. That’s the idea behind the 3 P’s: PROMOTE. PROMOTE. PROMOTE. And don’t get them out of order.
1. PROMOTE: Let people know.
Tell people what you do, who it’s for and how to get involved. Make the message clear. Give them a reason to listen, visit, book or buy—and make the next step easy. Your talent deserves more than a quiet announcement.
2. PROMOTE: Keep showing up.
One post is a beginning. Follow it with a video, a conversation, a customer story or a look behind the scenes. Give people something useful each time you show up. Consistency helps a new name become a familiar one.
3. PROMOTE: Build relationships.
Promotion grows through people. Support other businesses, connect with creators and follow up with the people who show interest. Deliver an experience worth talking about. A recommendation from someone who believes in you can carry your message into a whole new room.
“PROMOTE. PROMOTE. PROMOTE.
And don’t get them out of order.”
Las Vegas gives people plenty of choices. Give them a reason to remember yours. Be clear about what you offer, be consistent about sharing it and back every promise with action.
Your next opportunity may start with the next person who hears your name. Make sure they hear it.
Put your business in the spotlight.
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